If you haven't switched to a plant-based diet for January, that's ok! There are still SO many ways to test the waters with vegan, cruelty-free living. Why not start with your makeup?
At Jecca Blac, we're proud to always be vegan & cruelty-free. Some information on why vegan, cruelty-free beauty matters:
- Each year, more than 100 million animals are killed in the US alone for purposes including biology lessons, medical training, "curiosity-driven" experimentation, and chemical, drug, food and cosmetic testing.
- 500,000 animals die each year from cosmetic testing specifically.
- In tests of potential carcinogens, subjects are given a substance every day for 2 years. Other tests involve killing pregnant animals and testing their fetuses.
As a beauty brand - particularly in 2022 - we feel this is inexcusable! We want to be part of the change that is a world where the beauty industry never comes at a cost of animal wellbeing.
To celebrate Veganuary, we're giving away over £100 in product to a winner and their friend! See our Reel below, which we created with the help of @jackoliverx, who you might recognise from BBC's Glow Up!